reta awards
Three equally-ranked award winners are chosen in each of the five categories . In addition, we will honor one retailer in a special category.
Categories
![Checkout_Smartstore_blue Checkout & Smart Store](https://www.reta-europe.com/wp-content/uploads/sites/5/2024/04/Checkout_Smartstore_blue.png)
Checkout &
Smart Store
![Employee_Empowerment_blue Employee Empowerment](https://www.reta-europe.com/wp-content/uploads/sites/5/2024/04/Employee_Empowerment_blue.png)
Employee Empowerment
![Artificial_Intelligence_blue Artificial Intelligence](https://www.reta-europe.com/wp-content/uploads/sites/5/2024/04/Artificial_Intelligence_blue.png)
Artificial Intelligence
![Supply_Chain_blue Supply Chain Excellence](https://www.reta-europe.com/wp-content/uploads/sites/5/2024/04/Supply_Chain_blue.png)
Supply Chain Excellence
![Customer Experience_blue Customer Experience](https://www.reta-europe.com/wp-content/uploads/sites/5/2024/04/Customer-Experience_blue.png)
Customer Experience
![Sustainability special category: Sustainability](https://www.reta-europe.com/wp-content/uploads/sites/5/2024/04/Sustainability.png)
Special Category: Sustainability
Applications / terms of participation
Who can win a reta award?
The reta awards recognise retail companies for their outstanding and innovative use of technology.
Who can participate?
Retail companies across the globe and their technology partners.
Who can submit an application?
Retailers as well as their technology partners can submit applications. Retailers are recognised with the reta award, their technology partners with the Top Supplier Retail prize.
How to apply?
Simply complete the application form and upload it to our website. Additional documents may also be provided if you wish. Participation in the competition is free of charge.
- In its assessment, the jury will pay particular attention to the degree of innovation and strategic / financial benefits of the projects
- The reta award winners are selected by a topflight international jury.
The application period for the reta awards 2025 has closed. Stay tuned – application details for the reta awards 2026 will be available soon! From spring 2025, you’ll be able to submit your projects free of charge via our online form and attach any additional documents you wish. We are looking forward to your innovative ideas!
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Imke Hahn
Project Manager Retail Technology & reta awards
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Jury
The jury, comprising representatives of industry, universities and research institutions, will select the reta award winners from the many applications received in five categories.
![Andy Baldauf](https://www.reta-europe.com/wp-content/uploads/sites/5/2024/08/Andy_Baldauf_400x400.jpg)
Andy Baldauf
Digital, Innovation & Retail Expert (CH)
![Prof. Dr. Dr. h.c. Dr. h.c. Jörg Becker](/wp-content/uploads/sites/5/2019/03/becker_joerg_sw_400x400.jpg)
Prof. Dr. Dr. h.c. Dr. h.c. Jörg Becker
ERCIS European Research Center for Information Systems, University of Münster (D)
Managing Director
![Denise Klug](https://www.reta-europe.com/wp-content/uploads/sites/5/2024/04/Denise_Klug_400x400.jpg)
Denise Klug
Lebensmittelzeitung, Frankfurt/M (D)
Head of Technology & Logistics
![Miya Knights](https://www.reta-europe.com/wp-content/uploads/sites/5/2023/06/knights_miya_sw_400x400.jpg)
Miya Knights
Eagle Eye, London (UK)
Head of Industry Insight
RetailTechnology.co.uk
Publisher
![Paula Macaggi](https://www.reta-europe.com/wp-content/uploads/sites/5/2023/06/magacci_paula_sw-03_400x400.jpg)
Paula Macaggi
OffBounds (PRT)
Founder and Editor-in-Chief
![Katharina Sieweke](https://www.reta-europe.com/wp-content/uploads/sites/5/2023/09/Sieweke_Katharina_400x400_sw.png)
Katharina Sieweke
EHI Retail Institute, Cologne (D)
Editor stores+shops
![Scott Thompson](https://www.reta-europe.com/wp-content/uploads/sites/5/2024/06/Scott-Thompson-400x400px.jpg)
Scott Thompson
Retail Technology Innocation Hub, RTIH (UK)
Editor & Founder
![Björn Weber](https://www.reta-europe.com/wp-content/uploads/sites/5/2023/03/Portrait-Bjoern-Weber.jpg)
Björn Weber
The Retail Optimiser (D)
Publisher
![Ing. Mag. Rainer Will](https://www.reta-europe.com/wp-content/uploads/sites/5/2020/06/will_rainer_sw.jpg)
Ing. Mag. Rainer Will
Handelsverband | Austrian Retail Association (AT)
Managing Director
![Marco Zanardi](https://www.reta-europe.com/wp-content/uploads/sites/5/2022/10/Zanard_Marcoi_400x400.jpg)
Marco Zanardi
Retail Institute Italy (ITA)
Chairman