Winner Best Connected Retail Solution 2024
Markant

Markant has launched a European platform that serves as a central point of contact for bundling and managing the daily challenges of pre-suppliers, industry, service providers, and retailers across the entire value chain. The platform is open to industry, retailers, and service providers, offering a unified user interface that promotes efficiency, digitalization, and bundling effects. Markant built the platform in an 11-month journey with development partner Adesso. The key elements of this solution include a B2B journey model that prioritises the customer, modern UI/UX design, a robust platform infrastructure with a new CRM system, integration of a flexible billing engine, and adherence to high security standards to ensure optimal data security. The solution also features innovative, scalable data-driven services such as the Digital Case File, LkSG, GDSN service, and Digital Product Showcase. The ‘Cartridge architecture’ enables quick integration of third-party services, positioning Markant as a market leader in pioneering collaborative solutions.

“On our new, open B2B platform Markant, we offer the FMCG and DIY industry an ecosystem of services along the entire value chain to connect companies, digitise the exchange between companies and increase efficiency with industry-specific services. Every participant in the sector is invited to offer their own services.”

Mark Michaelis, Managing Director, Markant Services International GmbH